I have been speaking with the region's largest customer-facing brands and have been uncovering their most pressing business challenges regarding #loyalty, #marketing and #data strategy.
This is ahead of the En-Gage Middle East event, a dedicated show for #loyalty, #marketing and #data executives to strategize how to innovate and envision the future of customer engagement.
Some of their key challenges include:
Â· How to deliver an effective multichannel campaign to maximize ROI
Â· How to leverage social media to drive engagement, sales and loyalty
Â· How to implement a personalized CRM strategy to secure brand loyalty
Â· How to recognize and reward loyal customers
Â· How to turn customer data into revenue generating insight
Â· How to mine social, digital and offline data for profitable engagement
Download the draft agenda to find out what else will be covered.