Download the draft agenda for Engage Middle East 2012

In Marketing and Sales by Hannah


I have been speaking with the region's largest customer-facing brands and have been uncovering their most pressing business challenges regarding #loyalty, #marketing and #data strategy.

This is ahead of the En-Gage Middle East event, a dedicated show for #loyalty, #marketing and #data executives to strategize how to innovate and envision the future of customer engagement.

Some of their key challenges include:

· How to deliver an effective multichannel campaign to maximize ROI

· How to leverage social media to drive engagement, sales and loyalty

· How to implement a personalized CRM strategy to secure brand loyalty

· How to recognize and reward loyal customers

· How to turn customer data into revenue generating insight

· How to mine social, digital and offline data for profitable engagement

Download the draft agenda to find out what else will be covered.