Freshdesk integrates Google Analytics and Google Contacts with online customer support services. This benefits customer support teams by giving them new capabilities in managing the support process.
- Allowing the support team to use Google Analytics to view how customers are using the self- service portal.
- Gmail gadgets that let the support team view their customer's contact details and their complete conversation history through Gmail. This makes it easier to track progress and satisfy the end user.
- Allowing the support team to share business contacts directly with their team through Freshdesk's integration with Google Contacts. (Many businesses use Gmail as their corporate email provider but there is no way to share contacts throughout the company.)
"Google has thrived by making it easy for users to access all Google products from YouTube to AdWords in an easy and streamlined manner," says Freshdesk CEO, Girish Mathrubootham. "We are now providing the last mile solution to connect businesses on Google with their customers in a meaningful way. Our aim is to drive optimal brand loyalty and repeat business through seamless support."
For more ideas and strategies on how you can improve your customer support services, check out the PacRim Service Desk and IT Support Show here.