The BIZ of Data Analytics

In Data & Analytics, Technology by Brook

Data analytics can bring new insights to many different industries, from energy exploration, to medical research and the public sector. The Obama Administration has launched a $200 million  ‘Big Data Research and Development Initiative" in March, 2012, aimed at extracting knowledge and insights from large amounts of data. Understanding the role of  Big Data and BI is an important step towards ‘democratizing data' within an organization. I was recently reading a discussion about the definition of data mining, and this comment by Estelle Nicholson stood out, "The more purist definition is not just analysis, but discovery. It's taking the data a step further to find correlations and patterns that weren't seen or maybe weren't discovered before"  (BI Buzzword Breakdown, Software Advice).


Big Data World Australasia 2012, is a data strategy conference for CEO's, CMO's and Data managers.