Here are three suggestions of actions businesses can take today to improve customer loyalty
1. This Forbes article on AT&T and its drive to get customer greetings right just shows the powerful impact simple aspects of customer service can have on loyalty. Have your staff got their customer greeting right?
2. Have you got a loyalty strategy? This story published in Travel Weekly UK demonstrates just how many businesses don't even have a loyalty strategy in place.
3. Learn from the best. Read our blog post about five of the best loyalty programmes.
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