Video: Christer Holloman, author, The Social Media MBA: Loyalty 2012 interviews

In Featured Videos by Sammii

We asked Christer Holloman a few questions at this year’s Loyalty World conference, including; How can businesses contend with the empowered customer? What is driving the change in the way businesses and customers interact? How can businesses hope to engage the millennial generation?

Find out more about being a part of Loyalty World 2013 (part of the Customer Festival)