Video: Loyalty customers through social media – interview with Javier Flores, Head of CRM, SAP

In Featured Videos, Loyalty & CRM by Cristina ValdesLeave a Comment

Loyalty customers through social media – interview with Javier Flores, Head of CRM, SAP

At Loyalty World Mexico 2012, I asked Javier Flores, Head of CRM, México and Central America at SAP, what he thought some of the biggest challenges were in keeping customers loyal and how SAP uses social media to build customer loyalty.

Check out the video to hear what he has to say and to learn more about his experience at Loyalty World Mexico.

To learn more about Loyalty World Mexico 2013, click here.

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