Graham Horner from The Telegraph Group talks about how to empower and engage your customer with mobile applications at Loyalty World 2012. His presentation includes:
- What is the USP of mobile applications?
- What makes for a successful app?
- How can apps be applied to engage with your customer base?
Find out more about being a part of Loyalty World 2013 (part of the Customer Festival) www.terrapinn.com/customerfestival