Ship My Pants – For Free!

In Customer Engagement, Featured on App, Featured Videos, Marketing and Sales by Vaughn Highfield

Improving customer satisfaction and engagement can be done with the simplest of things and it seems that US retailer KMart have managed to position their newest campain with a masterstroke of genius.

Offering customers the ability to have any product bought in-store delivered to their home absolutely free of charge, KMart have started the ‘Ship My Pants’ campaign and have led with a tongue firmly in-cheek advertising campaign.

It’s best to watch with captions on, otherwise you might hear something else…