Facebook Phone – Does Anyone Know it Exists?

In Customer Engagement, Customer Experience, Featured on App, Featured Videos, Marketing and Sales, Omnichannel, Social media by Vaughn Highfield

The ‘Facebook Phone’ – or more correctly the new HTC First with Facebook Home pre-installed – has hit US shores and aims to hit those of Europe later this year, but has its rollout been a success so far?

Courtesy of omni-channel specialist CloudTags, here’s a covert video of CloudTags carrying out some first-hand market research into people’s (more specifficly phone shop clerk’s) knowledge around Facebook’s newest venture.

Why does this matter you may ask?

Well, not only does it show how successful Facebook’s marketing campaign for Home has or hasn’t been, but it’s also a sign of how high a demand there is for such a phone in the marketplace.

Sit back and enjoy the show – you may need to turn your volume up a little.