How to Generate Brand Excitement Through Gamification

In Customer Experience, Downloads by Rozana

At our conference in 2012, Tony Ventrice, Senior Game Designer, Badgeville, presented on how to connect game design fundamentals to generate brand excitement

Click here to see his presentation

Tony Ventrice works at Badgeville and is a veteran game designer. In the past, he has made games with Playdom and Zynga, and he has since turned his attention to bringing the most motivating and fun aspects of games and applying those techniques to businesses. Through this presentation you will be able to find out:

– What issues traditional loyalty programs are facing

– How to learn from games

– What things makes games more fun

– What does gamification look like

– What are the intrinsic rewards

Check out his full presentation

To learn more about this subject, check out Loyalty World USA 2013