Airline Loyalty Programmes: how to best serve your customer? Do you want to know the answer to this question? Download the presentation by Alan Lias, Head of Loyalty and Ancillary Revenue Development, Virgin Atlantic and find out how.
Alan was a speaker at Loyalty World last year and in his presentation he gave an insight on:
- How Virgin Atlantic Scores Highly on Emotional Loyalty
- Whether running your loyalty business as a profit centre best serves your customers
- Why Virgin Atlantic loves loyalty marketing
- Making Loyalty a (virtual) Profit Centre