Download: The ‘Big Data’ Business Case

In Downloads, Featured on App, Loyalty & CRM, Marketing and Sales by katey

‘Getting a buy in'

The Big Data business case: Last year Alok Benjwal vice President, Digital Insights & Analytics at JPMorgan Chase & Co talked to Loyalty World about ‘The Big Data business case'.

Downlod the presentation here >

In the presentation Alok covers-

  • The evolution of computing and early ‘data’ sets
  • Big Data: Early adopters
  • Talk about simplicity not complexity
  • Keeping consistent
  • The Skill-set /Training question

In the presentation he poses questions that are integral to understanding Big Data such as -How will the solution will make decision making simpler?

How can you brand convey a consistent message?

Does you organisation require a special skill set?

If these are questions that are relevant to you or your business you can downlod the presentation here.

If you found this blog post interesting, why not join us at Loyalty World 2013 in September? For more details about the event click here to download the brochure >