Big data provides opportunities for companies and consumers alikeâbut where should it be stored? On private company computers? That could lead to some problems. Completely public? Well, not all raw private information is best disclosed to the public. The answer is a hybrid public private cloud and here's why:
1. It's portable. Logistically it makes sense to put your big data on the cloud because it can be securely accessed remotely. Remote access gives employees and contractors the ability to conduct intensive data analysis from any part of the world. This means you can get the numbers you need when you need them without waiting for slow internal processes.
2. It's unlimited. The cloud is unlimited in the sense that there is no data room at your HQ but rather a network of databases that do not reduce your data. In the cloud, small and large data alike have their analytical space. And plenty of it.
3. Public and private hybridity. The Guardian explains why CIO's must integrate the public and private cloud: "Because there is no one size fits all, it is essential that CIOs take the best of both worlds and incorporate the flexibility inherent in the cloud – allowing businesses to scale IT requirements in line with their needs and also have the control offered by on premise assets."
What are your thoughts on big data and the cloud?
The 2013 Customer Festival this October will be discussing solutions to these kinds of issues with top data officers and c-levels from the Americas' top brands.[image – flickr revedavion]