WHAT IS SHOWROOMING?
Showrooming is the practice of examining merchandise in a traditional brick-and- mortar store without purchasing a product, but then shopping online to find a lower price for the same item.
Should you be embracing showrooming or fighting it?
Download this whitepaper by Epsilon to see what they have to say about it. Learn how to:
- Talk to your customers
- Give good customer service
- Integrate online and in store shopping services
- Bring customers back
- and more
Consumers today have more control over the purchasing decisions they make. How can you use their knowledge to your advantage?
To learn more about customer experience and loyalty, click here.