Nestle presentation: Determining The Future Of Customer Interaction And Loyalty

In Customer Experience, Downloads, Featured on App, Loyalty & CRM by Gugulethu Zulu


Throughout the African retail industry there have been talks about modern-day  customer loyalty strategies with the intention to reap rewards and benefits for customers and boost loyal buying behaviour for example the introduction of customer loyalty programs . To ensure if customer loyalty programs get the desired results, they must be well executed.Retail World Africa 2013 was a huge success where major companies such as Nestle spoke on determining the future of customer interaction and loyalty. Read more here

Key points discussed

  • Top Trends
  • The Power of Advocacy
  • Collaborative strategies
  • What id driving category behaviour
  • Customer basics

Download the presentation here

Retail World Africa has released their speakers for the 2014 event, download the brochure to see which industry leader is participating in 2014.