In the world of social media it's Tumblr that remains one of the big-dogs that's not managed to make the most of advertising just yet.
But where can you begin with advertising really? And what do people who use Tumblr really give a damn about?
Well, this rather wonderful infographic from Union Metrics shows the top 10 most popular brands on Tumblr.
This isn't a look at which brands are most prevalent on their own accounts, nor who advertises the most. This is actually an indication of how many fans have been posting, sharing and commenting on these brands – all entirely out of their own free will.
It's interesting as companies like Disney and Facebook are absolutely raking it in compared to others in terms of contributors and total activity.
Speaking to Adweek, a Union Metrics rep explained that the one month of data they analysed, the top 10 posts about each brand were created completely by fans.
Looks like fans do a better job of spreading your brand than you can doâ¦
Take a look at the infographic below:
[Image: fos-ter – Flickr]