Paul Lacey, Managing Director, Coalition Development, Middle East from AIMIA spoke to us recently about customer loyalty in the Middle East.
In his presentation he talked about how customer loyalty trends that are developing within the Middle East, and key findings that AIMIA has found when analysing the region.
Essential for anyone interested in creating loyal customer, this presentation answers the following five questions:
- What does a typical Middle East customer look like today?
- What makes them unique?
- What opportunities does this offer?
- How can we make the most of these opportunities?
- How does today’s consumer impact your loyalty strategy
If you would like to read the presentation and see how AIMIA’s findings effect your business, then download the presentation here.
If you’re interested in customer loyalty in the Middle East then you may be interested in The Middle East’s Customer Festival, find out more information about sponsoring or attending at www.terrapinn.com/customerfestivalme.