Acing the CRM Experiment – A Handbook on 40 Customer Engagement Learnings from Leading Brands

In Customer Engagement, Customer Experience, Downloads, Featured on App by Christine LeeLeave a Comment

Acing the CRM Experiment - A Handbook on 40 Customer Engagement Learnings from Leading Brands

Learn from 40 real-life case studies from around the world Apple, Burberry, Dunkin Donuts, Guess, McDonald’s, Pizza Hut, PUMA, Revolve Clothing, Starbucks and many more!

Building relationships with customers has been the top priority for every retailer around the world regardless of industry or market. Customers have evolved over the years and technology has improved drastically, yet retailers still unwaveringly work towards that one goal: to continuously enhance customer engagement.

This handbook is a compilation of 40 proven strategies that leading brands adopt to make most out of their marketing initiatives and to achieve high ROI. Here’s a quick glimpse of some of the strategies:

  • Digital/Social Marketing
  • Points Based Loyalty Programs
  • Customer Store Experience
  • Lifecycle Marketing
  • Segmentation and Micro-segmentation
  • Store Analytics
  • Store/Product Cannibalization
  • Customer Feedback Management
  • Instant In-store/Multi-channel Engagement

Download this handbook now to convert your customers into evangelists of your brand!

Capillary Technologies is an exhibitor at the upcoming Retail World Asia 2014, happening on 23 – 24 April 2014 at Level 4 of Suntec Singapore. Head down to Booth N09 in the Singapore Pavilion to learn more about customer engagement, data analytics, e-Commerce solutions, in-store solutions, social media marketing, and more!

This is a guest post by Capillary Technologies. For queries or more information, please contact them at conversations@capillarytech.com

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