Why is Click and Collect so popular?

In Customer Engagement, Customer Experience, Delivery, Featured on App by Sarah Hadfield

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How Click and Collect is enhancing customer experience in the UK

When ordering online, how many times have you had to reschedule your delivery, or pick up a parcel delivered to the nearest (or not so near) depot? The rise of Click and Collect around tube stations, train stations and supermarkets, for example, is becoming increasingly popular as they pander to the lifestyle of people whose busy lifestyles turn them towards online shopping.

Unexpectedly, As Click and Collect also offers shoppers to collect their goods from corner shops, it seems that independent stores are also benefiting from the latest technological revolution.

The Telegraph writes about how Mark Lewis, who runs Collect+, comments on how many corner shops are benefiting from extra people coming into their stores, who may choose to add an extra pint of milk or loaf of bread to their basket. “It brings some of the benefits of online shopping back into the hands of independent traders,” he says.

After the internet revolutionised our attitudes towards the way we shop, it seems that internet shoppers are now getting the full package of convenience and service, with  Amazon and John Lewis, to name just a couple, offering this innovative service.

Let us know about your Click and Collect experiences by commenting below, and learn more about this internet retail revolution at the Click and Collect Briefing, held in London on 16th September 2014.