6 Things Pret A Manger Learnt About Social Media

In Customer Engagement, Featured on App, Marketing and Sales, Social media by Vaughn Highfield

Art of Social Media

Social media isn’t as tricky as you think

Trying to understand the best way to engage with your customers across social media can be a tricky endeavour, especially if your business isn’t comfortable with social networking on the whole.

For people like Pret A Manger’s Julia Monro, head of Social Media and PR at Pret, it’s their job to ensure that businesses communicate effectively with their customers online.

Speaking at Marketing Week Live, Monro shared her thoughts and experiences from across her career in social media and PR.

So, here are six (well seven) things that she’s learnt about social media, and you can have the first one for free:

Don’t be afraid to make mistakes.


[Image: mkhmarketing – Flickr]