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Customer Engagement Social media

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  • In-Store technology, Omnichannel, The Mobile Customer / September 10, 2015

    How to make 99% of your budget work harder

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  • Customer Engagement / March 11, 2015

    Sex Appeal and the Citysumer – 10 Retailers that Excite

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How #Atos are putting an end to #email

In Marketing and Sales, Social media, Technology by Lauren MeanyFebruary 29, 2012

    #GenerationY is over #email. This is exactly why the IT Services Giant #Atos CEO, Thierry Breton, has created a self-imposed 2014 zero-email deadline. …

Making time for #socialmedia

In Marketing and Sales, Social media by Lauren MeanyFebruary 29, 2012

  When #socialmedia exploded onto the scene, some dismissed it as a time-wasting exercise – a good excuse for employees to spend hours on #Facebook …

Why businesses can benefit from #influencers in #social communities

In Marketing and Sales, Social media by Lauren MeanyFebruary 29, 2012

  Welcome to the age of transparency. #ForresterResearch has discovered: · 83% of consumers trust the recommendations of their friends · 50% trust online recommendations …

Has email marketing finally kicked the bucket?

In Marketing and Sales, Social media, Technology by KristaFebruary 27, 2012

A fervor is bubbling within the world's marketing communities as a great debate ensues… should you spend more on social media/mobile marketing or on email …

#BigData: How will big data will help you #measure your social strategy: Part 2 @jeremywaite

In Data & Analytics, Social media by SammiiJanuary 27, 2012

This is the second part of an interview conducted with Jeremy Waite, Head of Social Media at Phones4U.  He spoke to us for half an …

#BigData: How will big data will help you #measure your social strategy: Part 1 @jeremywaite

In Data & Analytics, Social media by SammiiJanuary 26, 2012

  Jeremy Waite, Head of Social Media at Phones4U and has worked for Phones4U for one year putting in place their social media strategy. He …

#BigData Debate: How Mobile-Social is changing the way you connect with your #customers

In Data & Analytics, Social media, The Mobile Customer by SammiiJanuary 23, 2012

Mobile is ultimately a more personal experience.  The  reason mobile is so important is that it's you; it's in your pocket, it goes where you …

Mercedes-Benz seeks younger appeal through social media

In Social media by rebeccamJanuary 19, 2012

Mercedes-Benz’s recent efforts to connect with a younger audience are continuing with a move to sharpen up its social media presence. Only last week, at …

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