• Building a bridge between mobile and loyalty

    Freya Smale Customer Engagement, Customer Experience, Events, Loyalty & CRM, Marketing and Sales, Technology, Whitepapers September 16, 2016
  • Live from #ECSUSA: Eli Weiss of B&H on contextual mCommerce

    Freya Smale Customer Engagement, Customer Experience, Events, In-Store technology, Loyalty & CRM, Regional, Social media, Technology, The Mobile Customer March 30, 2016
  • 1,000+ attendees confirmed for the Ecommerce Show USA

    Freya Smale Events March 6, 2016
  • 101+ speakers confirmed for Ecommerce Show USA and Retail Technology Show USA

    Freya Smale Marketing and Sales, Presentations February 26, 2016
  • Free Visitor Passes now available for Retail Technology Show USA

    Freya Smale Events February 4, 2016
  • Free Visitor Passes now available for Ecommerce Show USA 2016

    Freya Smale Events February 2, 2016

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Data & Analytics

Data & Analytics

  • In-Store technology, Omnichannel, The Mobile Customer / September 10, 2015

    How to make 99% of your budget work harder

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  • Customer Engagement / March 11, 2015

    Sex Appeal and the Citysumer – 10 Retailers that Excite

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  • Featured on App, Marketing and Sales / January 5, 2015

    Resolving to be a Better Loyalty Marketer: 2015

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  • Customer Engagement, Featured on App, Featured Videos, Marketing and Sales / December 11, 2014

    YouTube’s Best Viral Marketing Videos of 2014

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  • Featured on App, Marketing and Sales / December 2, 2014

    Infographic: The Meaning Behind Brand Names

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Checking In: Personalized Service Meets Personalized Data

In Big Data, Customer Engagement, Data & Analytics, Marketing and Sales by Freya SmaleSeptember 19, 2016

Every successful executive in the hospitality business knows the importance of the customer experience. The current art and science requires a level of personal touch. …

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Making Customer Analytics Make Money

In Big Data, Data & Analytics, Downloads, Events, Technology by Freya SmaleAugust 15, 2016

Organizations have more customer levers to pull than ever from loyalty rewards offers to in-store technologies to direct mail campaigns. Yet, while most executives are …

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Live from #ECSUSA: Jack Hanlon of Jet.com on predictive and reactive analytics

In Big Data, Data & Analytics, Events by Freya SmaleMarch 30, 2016

Everything all the time – predictive and reactive analytics for customer-fueled eCommerce Jack Hanlon, VP of Analytics, Jet.com Jet.com is a unique ecommerce platform due …

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Magic mirror on the wall, who’s innovating most of all?

In Customer Engagement, Customer Experience, Data & Analytics, In-Store technology, Technology, The Mobile Customer by Freya SmaleMarch 8, 2016

Combatant Gentleman has been making waves in the ecommerce world for a while now, but as they grow, they are more and more interested in …

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Deploying smart tech in fitting rooms to drive in-store performance

In Big Data, Customer Engagement, Customer Experience, Data & Analytics, In-Store technology, Social media, Technology by Freya SmaleMarch 2, 2016

Clothing retailers have been trying to improve fitting rooms since their conception. With advancing technology, some started asking, how can we take it even further? …

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Announcing Mailchimp as the Coffee Break Sponsor of Ecommerce Show USA

In Data & Analytics, Events, Loyalty & CRM, Marketing and Sales by Freya SmaleFebruary 26, 2016

We are pleased to announce that MailChimp is coming onboard for the Ecommerce Show USA! More than 10 million people in 200 countries use MailChimp …

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Results of 2015 shopping season are in: Desktop and mobile eCommerce still on the rise

In Customer Engagement, Data & Analytics, Marketing and Sales, Uncategorized by Freya SmaleJanuary 20, 2016

Despite yesterday’s highlight on 75% of the world population being out of the running for ecommerce conversion, growth in the online shopping sector is showing …

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Announcing the 2016 Retail Technology Show USA brochure

In Customer Engagement, Data & Analytics, Loyalty & CRM, Marketing and Sales by Freya SmaleDecember 7, 2015

   We are thrilled to announce the release of the Retail Technology Show USA 2016 brochure! In its first year, the Retail Technology Show USA is …

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LIVE FROM THE EVENT: How Casper uses multi-touch attribution

In Data & Analytics by Kim XrossingSeptember 23, 2015

“The first step is admitting every attribution method is wrong…some are just less wrong.” We were excited to have Scott Breitenother, Director of Data and …

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LIVE FROM THE EVENT: How Jet.com uses customer preference to compete with eCommerce giants

In Data & Analytics by Kim XrossingSeptember 23, 2015

“Technology does not win. Technology enables the winner.” Today’s Big Data stream at America’s Customer Festival was kicked off by Jack Hanlon, Vice President of …

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