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Loyalty & CRM

Loyalty & CRM

  • In-Store technology, Omnichannel, The Mobile Customer / September 10, 2015

    How to make 99% of your budget work harder

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  • Customer Engagement / March 11, 2015

    Sex Appeal and the Citysumer – 10 Retailers that Excite

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  • Featured on App, Marketing and Sales / January 5, 2015

    Resolving to be a Better Loyalty Marketer: 2015

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  • Customer Engagement, Featured on App, Featured Videos, Marketing and Sales / December 11, 2014

    YouTube’s Best Viral Marketing Videos of 2014

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  • Featured on App, Marketing and Sales / December 2, 2014

    Infographic: The Meaning Behind Brand Names

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Data: The Ugly Baby Of Digital Marketing

In Downloads, Loyalty & CRM by Ella SimpsonAugust 7, 2015

You want your content to be more personal, engage your audience and stand out from the crowd. You know you need to understand and segment your …

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Call for Guest Writers- America’s Customer Festival 2015

In Big Data, Customer Engagement, Customer Experience, Data & Analytics, Events, Loyalty & CRM, Marketing and Sales, Omnichannel by Kim XrossingAugust 5, 2015

Call for Guest Writers This opportunity is open to all would-be commentators from all corners of the world of marketing– from students, bloggers and journalists, …

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Your business and your customers. Evolved.

In Downloads, Loyalty & CRM by Ella SimpsonJuly 27, 2015

What if you could treat every customer like your first, with every interaction an opportunity to create loyalty and lifetime value? The complexity of today’s …

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Planning to Transform Customer Experience

In Customer Engagement, Customer Experience, Loyalty & CRM, Marketing and Sales, Presentations by Kim XrossingJuly 7, 2015

Graham Tutton of Comcast: Identifying drivers of customer dissatisfaction to transform customer experience. With ever changing customer preferences, customer experience insights typically go through continuous …

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Creating Brand Advocates

In Customer Engagement, Customer Experience, Loyalty & CRM, Presentations by Kim XrossingJuly 7, 2015

Lindsay Tintera of Cancer Treatment Centers of America: Creating Brand Advocates by Emotionally Engaging Your Membership Base Lindsay Tintera is the Manager of Relationship Programs at …

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Loyalty Without Borders

In Customer Engagement, Customer Experience, Loyalty & CRM by Kim XrossingJuly 7, 2015

Michael Marino of Caesars Entertainment: Loyalty without borders- Expanding Total Rewards across partners and channels Caesars Entertainment is the 8th largest entertainment company in the …

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Happy Worker, Happy Walmart? 3 Steps to Turn Employee Perks into Customer Loyalty

In Featured on App, Loyalty & CRM by Ella SimpsonJune 29, 2015

Can 2.2 million pairs of jeans make Walmart a happier place to shop? Perhaps we should ask the greeter. Jeans, or at least a more …

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The New Force at Old Navy: Four Loyalty Lessons from a Retail Revival

In Featured on App, Loyalty & CRM by Ella SimpsonJune 17, 2015

Like a smattering of rhinestones on a pair of skinny jeans, Old Navy has emerged as the unexpected sparkle in Gap Inc.’s performance these days. …

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Leandro Soares da MercadoLivre.com aborda marketplaces

In Downloads, Español/Português, Loyalty & CRM, Presentations by lauralJune 2, 2015

Leandro Soares, MercadoLivre.com: Marketplaces – dividindo os clientes ou multiplicando as oportunidades de venda? Leandro Soares é Diretor de Marketplace – MercadoLivre.com. Nesta função, o …

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Petrobras: individualidade como instrumento de fidelização

In Español/Português, Loyalty & CRM, Presentations by lauralJune 1, 2015

Isaac C. da Cruz, Petrobras Distribuidora S.A: O que dá certo para um, não dá certo para outro Isaac C. da Cruz trabalhou na Shell …

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