The Christmas season has started for John Lewis For years gone by the start of Christmas for consumers was marked by the arrival of Coca-Cola’s …
Lidl Pokes Fun at Morrisons in a Daring Ad
While not quite a guerilla marketing moment, Lidl’s latest advert for its supermarket’s convenience and low prices certainly takes a surprise poke at Morrisons’ new …
Nescafé Encourages Sharing a Coffee With Pop-Up Mugs
Scald yourself into happiness with a hot coffee In, what can only be described as, an interesting move from Nescafé France, their latest marketing campaign …
Zippo Aims for Youth Market With Old Spice-Like Ads
They say imitation is a form of flattery, but Zippo has managed to miss the point entirely The YouTube youth is a hard market to …
Daft Punk’s ’70s Themed Ads Are Some of the Best Ads Around
Daft Punk harks back to an era of cool with genius merchandise adverts Remember those adverts of the Levis generation? Close-ups of tight jeans, Vaseline-slathered …
Stock Video Provider Dissolve Creates the Best Ad Around
Dissolve hits every cliché in the book When you run a business that’s based entirely around creating content that can be slotted into almost any …
Coke Embarrasses Customers to Increase Brand Engagement
Coke puts noisy moviegoers front and centre to buck up their ideas In the age of passive advert watching, how do you ensure that customers …
Coke Débuts it’s Social Media Guard
Coke encourages you to put down your phone and get together with friends When you try to encourage a race horse to focus on the …
Cadbury Drop Joyville for 2014
Cadbury will drop Joyville campaign in favour of something more representative Cadbury’s Joyville advertising campaign, the one that saw a gorilla drumming to Phil Collins, …
Dodge Partners With Ron Burgundy and Sales of its Durango Rocket
Ron Burgundy, the ever-classy news anchor played by comedian Will Ferrell, has been helping advertise Dodge cars – specifically the Durango SUV. And he's actually …
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