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Tag Archive

  • In-Store technology, Omnichannel, The Mobile Customer / September 10, 2015

    How to make 99% of your budget work harder

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  • Customer Engagement / March 11, 2015

    Sex Appeal and the Citysumer – 10 Retailers that Excite

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  • Featured on App, Marketing and Sales / January 5, 2015

    Resolving to be a Better Loyalty Marketer: 2015

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  • Customer Engagement, Featured on App, Featured Videos, Marketing and Sales / December 11, 2014

    YouTube’s Best Viral Marketing Videos of 2014

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  • Featured on App, Marketing and Sales / December 2, 2014

    Infographic: The Meaning Behind Brand Names

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Fearless Brand Leaders: Frank & Oak

In Featured on App, Marketing and Sales by Vaughn HighfieldJuly 23, 2014Leave a Comment

Frank & Oak has managed to break out of the crowded online fashion industry and establish themselves as one of the most exciting lifestyle brands …

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3 Pillars of a Modern Loyalty Program

In Featured on App, Loyalty & CRM by Vaughn HighfieldJuly 21, 20141 Comment

Retail and restaurant brands have employed points-based loyalty programs since the early 1980s. They are so prevalent that the average consumer is enrolled in over …

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Which Comes First, Business or Brand?

In Featured on App, Marketing and Sales by Vaughn HighfieldJuly 16, 20141 Comment

We’ve all heard the query, ‘Which came first, the chicken or the egg?’ I don’t know the answer (my guess is the chicken) but lately …

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