Potential shopping transactions may look promising based on window displays, but without a little shared control behind the racks, the virtual data cycle is at …
Pitney Bowes shares expertise on location intelligence
Visualizing data by location can be meaningful for business in several ways. Primarily, it can help reveal relationships between customers or operational data and geography—this …
7 Ways to Personalise Website Content and Improve Customer Experience
Improving customer experience through data According to Econsultany 70% of marketers believe targeting and personalisation is going to be a top priority in 2014, with …
Drive Purchases Online with the Power of Customer Data
Can the potential power of customer data be truly unlocked with powerful data analytics? Kick-starting the topic of customer data, Ivan Chak, CEO of Great …
Big Data: Understanding its uses
Big Data is still a lucrative sector, but who are the innovators behind it all? Big-data related products and services grew to more than $18 …
Your 40 seconds of fame
Picture this: a bored customer waits for the cashier to scan his items. 40 seconds go by. Aside from ringing up the total amount and …
Guest Post: Red Fish, Blue Fish: What Dr. Seuss can teach us about customer data
“But if I ran the zoo,”Said young Gerald McGrew,“I’d make a few changes.That’s just what I’d do … “—Dr. Seuss So what does Dr. Seuss …
Download: How to integrate data, maximise efficiency, and deliver results
How can businesses implement an effective customer based marketing programme? How can ROI be achieved through utilising customer …
5 Critical Steps To Mapping Your Optimal Customer Journey (download)
Customer journey mapping is now synonymous with customer and user experience projects. Designing one can help employees understand the end to end journey for the …
How businesses and customers are reconnecting with #midata @nigel_shadbolt part one
Last week I was lucky enough to catch up with Big Data World Europe speaker Professor Nigel Shadbolt for a discussion about the evolving …
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