McDonald’s fears the taco McDonald’s is the world’s largest fast food chain, dominating the corner of many a town and city street. So, you’d think …
Should You Fear Consumers Exchanging Products for Free?
The Internet has changed how we interact with each other and how consumers interact with brands. It's brought the world closer together and allowed people …
How to Capitalize on Big Data – Nick Pentreath Explains All
Nick Pentreath, data scientist at Mxit spoke about "The cost of storing data dropped below the human cost of deciding whether or not to store …
Do Deceptive Email Titles Cause Companies to Lose Customers?
Is the use of misleading email titles in messages from companies to their consumers going to cost these companies some of their veteran customers? Last …